Best Emerging Talent Festival 2022

With 11 years of experience in product design, industrial, retail, UX and experience design for a variety of customers and companies worldwide. Today, combining physical product design, digital e-commerce approach, design strategy, and market strategy, me and a team design and strategize for the major retailers in the world, bringing new innovative products to the table, changing and pushing forward many markets. Recently, as part of a very important path as a Design Manager for Retail and Experience design (Asia Pacifico and GCR) inside the PepsiCo Design Team, I’ve worked on the development of many projects like E-commerce, POSM, retail, and experience spaces for a variety of Brands and crossovers such as Lays, Gatorade, Pepsi Black, and Disneyland. For many years have been working on a variety of projects that has design as the major driving force. Design is a tool for change, from emotional to useful achievements, I believe that design is a mix between feeling and crafts, it’s the ability to nurture, synthesize, and create useful and feasible outcomes.

http://www.walterbarroso.com

Darren believes that the current agency model is broken. He left the 4A world to lead Creative at Media.Monks China, implementing a vision to futureproof approaches to brand challenges, the creative process and the value brands deliver to audiences. He has built a diverse team of misfits who bring the talent and perspective needed to challenge the industry status quo. Simply put, Darren is on a mission to create the antidote to traditional advertising.

Spanning stints in London, New York, Boston, LA and Beijing, he’s built a career around elevating brands through his obsession with design and technology. He’s spent the past 10 years living and working in China and has worked with international brands who share this obsession: Nike, Riot Games and Burberry to name a few.

Wen-Xi is Creative Director at Design Bridge Shanghai and has lived and worked in China for over 10 years. She graduated with a biomedical degree from the University of Cambridge but followed her interests for art and has since worked in media publishing, illustration, and design.

Liu Yingjiu is Deputy Director at Rockbund Art Museum (RAM). His career covers a wide range of professional areas in the museum, including curating, education, visitor experience, development and administrative management.

As curator and director, he organized important projects of acclaimed Chinese artists at RAM, such as Song Dong (2017), Cai Guo-Qiang (2010), and Zeng Fanzhi (2010). He conceived professional conferences addressing present challenges of the museum, such as “Audiences”(2017, with Himalaya Museum), “Asia Art Mutations: 1^st Hugo Boss Asia Art Conference”(2013) and“Education in contemporary art museum in China”(2012). For many years he had led the programming of education projects and pushed forward the collaboration with local community and schools.

Liu Yingjiu holds degrees in Archaeology and Museum Studies, and has participated in many professional trainings, exchanges and conferences in museum education and management. In 2018, he was selected to the International Visitors Leadership Program by the State Office of the United States.

Austin is a senior motion designer at JWDK. Having previously worked on in-house teams at IBM and OnePlus, his focus is at the intersection of brand and motion design. He has spent the past five years in China, and was previously based in New York City.

Born and raised in England, Siu Tang is the Founder and Executive Creative Director of The Orangeblowfish, an independent, award-winning creative branding agency with teams across China, North America, United Kingdom and Australia. Celebrating their 10th year, The Orangeblowfish uses creativity and tech to build better brand experiences and add business value for Fortune 500 companies and local brands.

As Executive Creative Director, Siu is strategic, detailed, and innovative when it comes to developing creative solutions for clients. He has led creative branding, rebranding, design, EDG (environmental design graphics) and integrated campaigns for L’Oréal Group, LinkedIn, Cartier, Mindshare, Dunkin’ Donuts, Yum China, Ford, ABInBev, Marriott Hotels, Costa Coffee and more. Some of our award-winning campaigns include The Broken Dagger, Zodiac and Budweiser’s Drop 158 Festival. In 2021, Siu Tang was shortlisted as the Outstanding Individual of the Year by China Topdigital.

I am a writer, educator and designer.

My work for Emmy award-winning musical collective Soul II Soul is featured in the Thames & Hudson book, Design After Dark, the permanent collection of the V&A and I was featured in the BBC documentary from Dole to Soul.

I have written for the National Society for Education in Art & Design and publications such as Eye, the International Journal of Graphic Design and Threaded Magazine. I am also the co-author of ‘Communication Design, Insights from the Creative Industries’, an overview of emerging creative practice published by Bloomsbury Fairchild.

I have worked at 3 of the UK’s top creative Universities and have developed collaborations with global brands such as Apple, Kopparberg, Sky, The O2, Barclays and Deloitte, and respected creative studios such as Mother, The Mill, JKR, Studio Blup, Moving Brands and ustwo. I have been a keynote speaker at Universities in the UK, Europe and China and have presented at two Annual Conferences of the Graphic Design Educators Network.

Most recently I have become interested in the potential of online and blended education and have developed a portfolio of courses with the global platform, Futurelearn. My first course Digital Marketing: Storytelling in the New Communication Landscape currently has over 4000 worldwide subscribers.

Juliette MacDonald received her PhD from the University of St Andrews in 2003. She holds the Chair for Craft History and Theory at the University of Edinburgh. She is currently International Dean at Shanghai International College of Fashion and Innovation which is the Joint Institute between Donghua University and the University of Edinburgh. She enjoys trying to find ways to motivate students to engage with research as both a process and a reflective opportunity. Her own research interests focus on craft, design and material culture and their relationship with creativity, place and identity. She is co-editor of Styling Shanghai, Christopher Breward and Juliette MacDonald, (eds) Bloomsbury, 2019, and has contributed chapters, articles and reviews to various Journals and books including: Craft and Heritage, Intersections in Critical Studies and Practice, Susan Surette and Elaine Cheasley Paterson, (eds), Bloomsbury, 2022, Death in Modern Scotland, 1855–1955 Beliefs, Attitudes and Practices, Susan Buckham, Peter C. Jupp and Julie Rugg, (eds), Berlinn, 2016.

With 11 years of experience in product design, industrial, retail, UX and experience design for a variety of customers and companies worldwide. Today, combining physical product design, digital e-commerce approach, design strategy, and market strategy, me and a team design and strategize for the major retailers in the world, bringing new innovative products to the table, changing and pushing forward many markets. Recently, as part of a very important path as a Design Manager for Retail and Experience design (Asia Pacifico and GCR) inside the PepsiCo Design Team, I’ve worked on the development of many projects like E-commerce, POSM, retail, and experience spaces for a variety of Brands and crossovers such as Lays, Gatorade, Pepsi Black, and Disneyland. For many years have been working on a variety of projects that has design as the major driving force. Design is a tool for change, from emotional to useful achievements, I believe that design is a mix between feeling and crafts, it’s the ability to nurture, synthesize, and create useful and feasible outcomes.

http://www.walterbarroso.com

Darren believes that the current agency model is broken. He left the 4A world to lead Creative at Media.Monks China, implementing a vision to futureproof approaches to brand challenges, the creative process and the value brands deliver to audiences. He has built a diverse team of misfits who bring the talent and perspective needed to challenge the industry status quo. Simply put, Darren is on a mission to create the antidote to traditional advertising.

Spanning stints in London, New York, Boston, LA and Beijing, he’s built a career around elevating brands through his obsession with design and technology. He’s spent the past 10 years living and working in China and has worked with international brands who share this obsession: Nike, Riot Games and Burberry to name a few.

Wen-Xi is Creative Director at Design Bridge Shanghai and has lived and worked in China for over 10 years. She graduated with a biomedical degree from the University of Cambridge but followed her interests for art and has since worked in media publishing, illustration, and design.

Liu Yingjiu is Deputy Director at Rockbund Art Museum (RAM). His career covers a wide range of professional areas in the museum, including curating, education, visitor experience, development and administrative management.

As curator and director, he organized important projects of acclaimed Chinese artists at RAM, such as Song Dong (2017), Cai Guo-Qiang (2010), and Zeng Fanzhi (2010). He conceived professional conferences addressing present challenges of the museum, such as “Audiences”(2017, with Himalaya Museum), “Asia Art Mutations: 1^st Hugo Boss Asia Art Conference”(2013) and“Education in contemporary art museum in China”(2012). For many years he had led the programming of education projects and pushed forward the collaboration with local community and schools.

Liu Yingjiu holds degrees in Archaeology and Museum Studies, and has participated in many professional trainings, exchanges and conferences in museum education and management. In 2018, he was selected to the International Visitors Leadership Program by the State Office of the United States.

Austin is a senior motion designer at JWDK. Having previously worked on in-house teams at IBM and OnePlus, his focus is at the intersection of brand and motion design. He has spent the past five years in China, and was previously based in New York City.

Charllotte Qin is a brand designer with years of experience in visual communication and brand design in both the US and China. She is experienced in cross-disciplinary design, including VI, brand experience, motion design and art direction. She has worked with clients including Jinjiang International, Huawei, RockBund, Fosun, etc. Charllotte holds a master degree from the University of Illinois at Chicago, and then worked as an Assistant Professor at the School of Graphic Design and New Media at the State University of New York. Since returning to China, she has been working as a designer for branding agencies.

Born and raised in England, Siu Tang is the Founder and Executive Creative Director of The Orangeblowfish, an independent, award-winning creative branding agency with teams across China, North America, United Kingdom and Australia. Celebrating their 10th year, The Orangeblowfish uses creativity and tech to build better brand experiences and add business value for Fortune 500 companies and local brands.

As Executive Creative Director, Siu is strategic, detailed, and innovative when it comes to developing creative solutions for clients. He has led creative branding, rebranding, design, EDG (environmental design graphics) and integrated campaigns for L’Oréal Group, LinkedIn, Cartier, Mindshare, Dunkin’ Donuts, Yum China, Ford, ABInBev, Marriott Hotels, Costa Coffee and more. Some of our award-winning campaigns include The Broken Dagger, Zodiac and Budweiser’s Drop 158 Festival. In 2021, Siu Tang was shortlisted as the Outstanding Individual of the Year by China Topdigital.

Born and raised in Shanghai, Lammy has more than five years creative and design experience and specializes in illustration. She has always been passionate about art and culture and joined The Orangeblowfish after graduating from Shanghai University with a Bachelor of Visual of Communication.

As Creative Lead, Lammy works on a variety of branding and creative projects across the F&B, luxury, beauty, education and retail industries, including LinkedIn, L’Oreal Group, Cartier, Marriott Hotels, ANTA Group, and more. Lammy speaks three languages, Mandarin, Japanese and English.

Kirsten has 27 years design industry experience. She set up her brand design firm in London in 2003 before expanding it to Shanghai and Hong Kong in 2015. Under her leadership, JWDK has won more than 30 international awards for its brand strategy and design work, particularly in the property and place branding sector. Kirsten’s mission is to deliver effective design that has a positive social and economic impact in China.

Kirsten graduated from her International MBA with Distinction in 2019, having conducted extensive research into Placemaking and its influence upon China’s cities and urban environments. In addition to her work as CEO & Founder of JWDK, Kirsten is the Vice Chair of the British Chamber of Commerce Shanghai and is the Chair of BritCham’s Creative Industries and Marketing Committee.

Prior to her time China, Kirsten’s design career spanned many nations in Australia, Hong Kong, Sweden and most extensively, the UK where she was also a Fellow at the Royal Society of Arts.

Kathy has over 20 years’ marketing professional and management experience across different industries from Pharma, hospitality to professional services. Joined Hays business in China in November 2010, Kathy is currently responsible for managing the provision of marketing initiatives & services that supports the business across Greater China region, to grow the market share and meet business objectives. At the same time, she also overseas brand startegy and intergrated marketing campaigns across 6 markets of Hays in Asia. Prior to working in the recruitment industry, Kathy had various exposure in France, Belgium and China across different industries. Kathy holds MBA from EDHEC Business School, and bechelor degree from Shanghai Jiao Tong university.

As JKR’s China CEO, Jacquelien oversees the firm’s overall operations including its business strategy and transformation, client growth and organizational culture. She’s a seasoned executive with 18+ years of experience across Europe, the Middle East and Asia, where she has helped brands lead business growth, digital transformation and brand innovations.

Jacquelien holds an MBA, and MA in International Business and Management and is currently finalizing her Global Executive MBA at China Europe International Business School (CEIBS).

In addition to her work as CEO China at JKR, Jacquelien mentors selected founders at the Orbit Startup programme- part of SOSV, a global venture capital firm with over US$1.3 billion in aum. She is part of the Executive Committee of the Benelux Chamber of Commerce Shanghai, sits on the Committee of the BritCham’s Creative Industries and Marketing and is the Chair of the Dutch Marketing Network in Shanghai.

Having been in and out of China since she was 11, Jacquelien has a deep passion for China and its culture. While not working, she loves to spend her time with her family enjoying the urban adventures or finds pockets of time to express herself through her paintings.