Key takeaways The Insight Report presented the following observations: How to define and calculate ROI (Return on Investment) for B2B marketing spend. How to interpret what the data is telling you. How to take learnings from ROI analysis and adapt your marketing strategy accordingly.
BritCham Shanghai is an organisation proudly run by its members — for its members. Whether your business is based in China or overseas, we welcome you to be part of our community. Let's connect, and become a member today.
