A Brand Called You

19 Jan 2021 14:00 - 16:30

Brand yourself to succeed in today’s business world

Do you know how personal branding can amplify and empower your career and business? With competition ever-increasing, understanding the power of a personal brand can be your ticket to standing out from the crowd.

Join BritCham Shanghai for a personal branding seminar on Tuesday, 19 January 2021. In this seminar, we will discover how a brand is created based on the expectations, memories and desires that it is associated with. Our experts will equip you with practical techniques to build your personal brand and leverage that brand to take your career to the next level.

We will welcome two speakers from sHero – Jackie Xu, Senior Career Coach at Hilaya and Catherine Kang, Co-founder of PhiSkin and CEO PhiSpace BioTechnology. During the seminar, they will share:

Inspirational stories of personal branding journey of successful business leaders
The framework of personal brand creation and communication with examples of best practices from their personal experience and top brands around the world
Dos and don’ts of personal branding in today’s connected world

Following this, there will be a Q&A session.

Join us on 19 January 2021 from 2:00 pm – 4:30 pm!

The programme is presented by sHero whose mission is to empower women through education, employment and engagement.

2:00 pm: Registration
2:30 pm: Welcome remarks & introduction
2:35 pm: Presentation
3:20 pm: Q&A discussion
4:00 pm: Closing remarks & networking
4:30 pm: Event ends

Notes:

In case of cancellation, please kindly note you must email the BritCham Shanghai Event staff Hilary.Wu @britishchambershanghai.cn before 12 pm, 15 Jan. Due to the service charges of Event Bank and online payment platforms, we can only partially refund up to 90% of your ticket price. The refund will be processed within 14 days after the event via your original payment method. However, it is non-refundable for a cancellation request made beyond the above-mentioned timeframe.

Jackie Xu

COO at ProtoChain (Shanghai) Information Technology Co. Ltd.

CMO / Senior Career Coach at Hilaya, LLC
sHero Coach/Mentor/Sponsor

Jackie has over 20 years’ experience in leadership positions in the marketing communication and technology industry, including as the China CEO of MullenLowe Profero, a 4A advertising agency, and as the Managing Director of Edelman Shanghai, a global PR firm. She has extensive hands-on experience in many areas including strategic consulting, branding, marketing & advertising, public relations. Jackie has worked with top brands such as Apple, Unilever and Diageo. Passionate about talent development and professional skills training, Jackie also plays an active role in communities like Lean In China and sHero, providing training and coaching services to help aspiring woman achieve their potential.

Catherine Kang

Co-founder of PhiSkin, CEO of PhiSpace BioTechnology Ltd.

CEO Coach, ICF PCC certified Coach, Team Coach.
sHero Coach/Mentor/Sponsor

Catherine has over 20 years experience as a leading executive manager across industries such as health & beauty, luxury goods, high-end services and retail. She has worked for some of the world’s leading brands including Tory Burch, Claire’s and Sephora, and acts as a strategic consultant for start-ups and enterprises entering the Chinese market. Catherine is a certified ICF PCC career and team coach, working with CEOs and other senior-level executives to achieve their goals.

BritCham Shanghai Office

上海英国商会

Room 1108, South Tower, M Place, 333 Chengdu Bei Lu, Shanghai

上海市静安区成都北路333号
招商局广场南楼1108室

BritCham Shanghai is an organisation proudly run by its members — for its members. Whether your business is based in China or overseas, we welcome you to be part of our community. Let's connect, and become a member today.