Knowledge Exchange


[SDG Series] Embracing Sustainable Tourism

18 Feb 2022 12:00 - 13:00
  • Member Price: Free
  • Standard Price: RMB 50
  • Online webcast

“Sustainable tourism is tourism that takes full account of its current and future economic, social and environmental impacts, addressing the needs of visitors, the industry, the environment and host communities.” – by The World Tourism Organization

Event details

This session is part of BritCham Shanghai’s SDG event series and focuses on SDG 8: Decent Work and Economic Growth

Tourism is one of the driving forces of global economic growth and currently provides for 1 in 11 jobs worldwide. By giving access to decent work opportunities in the tourism sector, society – particularly youth and women – can benefit from increased skills and professional development. That’s why one of the targets under SDG 8 is that “By 2030, devise and implement policies to promote sustainable tourism that creates jobs and promotes local culture and products.”

Whilst tourism is one of the sectors that have been most significantly affected by the COVID-19 pandemic and the global tourism has come to a standstill, more and more people start to think about what travelling really means to them, what impact their footprints would make when it comes to culture, environment and community.


Keynote Speech
Manoj Mehta
naked Group
Keynote Speech
Dani Wang
Founder & CEO,
imPACKED Travel
Keynote Speech
Mei Zhang
Founder and Chairlady,


  • 12:00-12:05 Welcome
  • 12:05-12:20 Topic: What Sustainable Tourism Means for WildChina, by Mei Zhang, Founder and Chairlady of WildChina
  • 12:20-12:35 Topic: Born naked Live naked, by Manoj Mehta, CEO of naked Group
  • 12:35-12:50 Topic: From ME to WE: Rethinking Chinese Tourism, by Dani Wang, Founder & CEO of imPACKED Travel
  • 12:50-13:00 Q&A



This webinar will be conducted via ZOOM. You will receive an email with a ZOOM meeting ID and password around 5 pm, 17 February 2022. Please ensure your email address is valid, and please make sure to check your junk box as well.

In case of cancellation, please kindly note you must email before 5 pm, 16 February 2022. Due to the service charges of Glueup and online payment platforms, we can only partially refund up to 90% of your ticket price and payment will be processed within 14 days after the event via your original payment method. However, it is non-refundable for cancellation request made beyond the above-mentioned timeframe.


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